“During the lead up to the Melbourne 2006 Commonwealth Games, we briefed Blenheim on a diverse range of design and production requirements. Blenheim showed an ability to maintain the integrity of our brand, while creating fresh interpretations for many of our most prestigious projects.”
Manager, Production and Collateral M2006 Commonwealth Games
After getting through a rigorous selection process which included over 100 tenderers, we were contracted by M2006 to design and produce many of the most important and prestigious official projects for the 2006 Commonwealth Games.
During the lead up to the Melbourne 2006 Commonwealth Games we were briefed on a diverse range of design and production requirements, none more important than the tickets to each event. This included all ticket types, from vendor outlet produced tickets to the official commemorative and souvenir tickets issued from the official public ticket ballot. Our work included the design, development and production supervision of many special print and holographic security techniques as well as creating a design aesthetic and prestige expected of a collectable souvenir for an event of this kind.
Our ability to work with and develop fresh interpretations of the M2006 Games visual identity saw us undertake other important pre-games projects such as the official Melbourne Festival Guide, M2006 Annual Reports, staff, volunteer, athlete and officials communication to name just a few.
Our final project was to design and project manage the official government review that chronicled all the components, activities and events that made up the entire Melbourne 2006 Commonwealth Games, a 276 page coffee table style book titled 'United by the Moment'.